The low cost high profit impulse purchases you need
Riedel glasses and Le Creuset gift sets for Christmas

The most important rules of gifting are to keep things simple and don’t be shy to make good margins.

A great place to start, especially at this time of year, is to decide if you’ll offer pre-packed gifts ready to be shopped right off the shelf. You could find it’s another hassle-free way to those all-important Christmas profits, in turn delighting your customers and enhancing their shopping experience with you.


Offering a tight range of drinks related gifts at different price points is key. If you’re lucky enough to have space in store, why not set up a dedicated display table to showcase simple gifts that look impressive, or place by the till to really encourage impulse purchases and help staff up-sell.