- We See
- We Spark
- We Shape
- We Shift
Opportunities & challenges
This stage is about asking the right questions, and getting a clearer picture through better data. Methods used here build understanding about the opportunities and challenges around a particular issue, helping to inspire new ideas.
This is the stage where ideas are explored and developed. Ideas can come from all kinds of places. Methods used here encourage creative thinking, exploration and ways of sourcing ideas and learning from others.
Developing & testing
This stage is about testing ideas in practice. Finding out what works and what doesn’t is important so that plans can be refined and improved. Methods used here support experimentation and prototyping.
Making the case
This stage is about making the case that an idea works better than what’s already there, helping to attract the support of others. Understanding how to best use the evidence gathered through testing is important here.
Delivering & implementing
This stage is about moving the idea from concept to reality. The methods used here focus on embedding an innovation into everyday practice, which may involve cultural and behavioural, as well as organisational, shifts.
Growing & scaling
At this stage, there are a range of strategies for growing and spreading an innovation. Support for innovations at this stage involves providing access to funding, advice, networks and new opportunities.
This stage involves changes in the public and private sector over long periods of time, and interventions which drive the interaction of many elements and new ways of thinking. The success of some innovations sometimes depends on changing entire systems or developing new ones.